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For Creatives · Marketers · Brands That Mean Business

You Have the Talent.
Now Let's Build the
Brand to Match It.

You've already done the hard part — now it's time your brand reflects everything you're worth. I've spent 23 years turning expertise into brands that command attention, attract the right clients and grow. Let me help you do the same.

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M
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Built on 23 years. From Digicel boardrooms to selling out a 35,000-seat JFF stadium — now packaged for you.
Brand StrategyStop UnderchargingCreative CoachingGet More ClientsBrand AuditsDigital ToolsMasterclassesBuilt by Someone Who's Done ItPodcastCommunity Brand StrategyStop UnderchargingCreative CoachingGet More ClientsBrand AuditsDigital ToolsMasterclassesBuilt by Someone Who's Done ItPodcastCommunity

I Know Exactly
Where You Are Right Now.

I've heard it. I've lived it. And I've built the tools to move you past it — for good.

"I know I'm undercharging, but I don't know how to justify a higher rate."

You're doing $5,000 work for $500 prices. Without a brand and a pricing framework, that loop never ends.

"My brand looks different everywhere. Nothing feels consistent."

An inconsistent brand signals an inconsistent business. Clients notice — even when they can't explain why they chose someone else.

"I'm posting constantly. Nobody's buying."

Content without strategy is just noise. Posting more isn't the answer. Posting smarter is.

"Every client project turns into revision hell."

Unclear briefs bleed time and destroy client relationships. One proper template cuts revisions in half — immediately.

"I feel like I'm winging it while everyone else has a system."

They probably do. The right framework turns chaos into a workflow — and a workflow into a business.

"I can't afford an agency, but I can't stay where I am either."

You need the strategies and frameworks agencies use — at a fraction of the cost. That's exactly what this is.

If any of that landed, you're in the right place. Let's fix it.

Find the Right Solution for Me →
23 Years In

I've Walked This Road.
And I'm Here to
Hand You the Map.

My name, Monique, literally means 'advisor.' As a teenager, I just knew I loved two things: sport and art. The discipline of one, the freedom of the other. That combination shaped everything.

I started as a graphic designer — not a director, not a strategist. Over 23 years I worked my way up through agencies, in-house teams and client-side leadership, all the way to Chief Marketing Officer. Now I work as a consultant, doing the work I was always meant to do.

Along the way I managed US$10M+ budgets at Digicel, led the strategy behind a sold-out 35,000-seat JFF stadium event, and built campaigns for 30+ Caribbean brands. None of it was easy. There were rooms I wasn't supposed to be in, and seasons where faith was the only thing holding the plan together. I came out the other side with something I couldn't have bought: clarity. And now I give it away — to creatives, marketers, business owners, friends, family. Whoever needs someone willing to hand over the map.

In strategic partnership with IPP Group — connecting brands to sport properties and commercial opportunities across the globe. All consultancy and creative direction is delivered through this partnership.

$10M+
Budgets Led
500K+
App Downloads
Cornell Certified
30+
Brands Built

Here's How We
Make It Work — Together

Pick the lane that fits where you are right now. You can always level up.

Digital Tools & Workbooks

Agency-grade frameworks at the price of a dinner. Download and use today — no fluff, no theory.

Self-Paced · Instant Access

Coaching & Masterclasses

Real answers from someone who's run strategy at the highest levels. Not another course — actual coaching.

Live & On-Demand

Interactive Brand Tools

Know exactly where your brand stands in 10 minutes. Personalised and specific — not advice you could Google yourself.

Personalised Results

Consultancy via IPP Group

Senior brand strategy and creative direction executed through IPP Group — for businesses ready to play at a higher level.

Done-For-You
35,000
JFF Stadium — Sold Out via Strategic Marketing
US$10M+
Marketing Budgets Led
500K+
App Downloads Delivered
30+
Major Brands, Simultaneously

I Built These for You.
Start Anywhere. Start Today.

Every product was built to solve one specific problem — fast, practically, and with real experience behind it.

✓ Zero Cost
Problem: "I don't know what's broken."

BrandScore Audit Tool

"What you don't measure, you can't fix."

20 questions. 10 minutes. A personalised brand health score across 5 categories — with specific recommendations built on 23 years of experience. Know exactly what's costing you clients.

Free forever
Interactive
Take the Free Audit →
Problem: "My brand looks amateur."

The Brand Blueprint Workbook

"Your brand is your pitch before you open your mouth."

The complete brand-building system — positioning, visual identity, voice. The same process used with $10M-budget clients, now in a weekend-friendly workbook.

$97 one-time
GumroadPayhip
Get the Blueprint →
Problem: "Clients keep changing the brief."

The Creative Brief Bible

"Endless revisions are a brief problem, not a talent problem."

4 agency-standard brief templates that eliminate scope creep and cut revisions. Built on the systems used to manage 45+ campaigns a year. One project pays for this forever.

$47 one-time
GumroadPayhip
Get the Bible →
Problem: "I don't know what to charge."

Agency Pricing Playbook

"The moment you stop guessing your rate is the moment you start growing."

The framework that ends the undercharging cycle. Structure your rates, present your value, hold the line — without losing clients.

$37 one-time
GumroadPayhip
Get the Playbook →
Problem: "My content gets no traction."

Social Media Content System

"Posting without a system is just hoping for the best."

The content planning system that replaces guesswork with strategy. What to post, when, and why — built for business owners who need results, not more screen time.

$67 one-time
GumroadPayhip
Get the System →
Problem: "I'm figuring it out alone."

Brand Coaching Subscription

"The fastest path to where you want to be is someone who's already been there."

Monthly calls, masterclass access, community membership and direct access to Monique. Early access pricing locks in for founding members only. Price goes up at launch.

$497 /month, founding rate

Rises to $997/month at public launch

Founding member spots filling — join now to lock the rate

Secure My Spot →

Your Tools Are Ready.
So Are You.

Every product works on desktop and mobile. No installations, no waiting — download and start today.

Browse All Products →
BrandScore Audit
Your Brand Health Score
78Identity
54Clarity
91Voice
View Full Report →
Brand Blueprint
Position Your Brand

The Conversations You've
Been Waiting to Hear.

23 years of industry experience meets the challenges you're actually facing. No sponsors. No fluff. Just real talk.

Coming Soon · Ep. 01

Why Your Brand Is Losing You Money Right Now

The silent revenue leak most creatives and brands don't even know they have — and exactly how to fix it.

~30 min
Coming Soon · Ep. 02

From $10M Budgets to Bootstrapped: What Actually Transfers

Enterprise marketing strategies that work at every scale — and the mindset shifts that matter most.

~35 min
Coming Soon · Ep. 03

Stop Undercharging. A Framework for Knowing Your Worth.

The pricing conversation most creatives are too afraid to have — and why having it is the best business decision you'll make.

~28 min

Launching Soon

Subscribe now and be first in line. Honest conversations, practical strategies, real stories.

Notify Me When We Launch
Spotify
Apple Podcasts
YouTube
Amazon Music

Come Build This With Me.

The undercharging. The inconsistent brand. The content that dies on Tuesday. The client who doesn't respect the brief. I've been through all of it. This community is where shared experience becomes shared power — real answers from someone who's actually been in the rooms you want to be in.

Founding member spots are limited — once they're gone, they're gone

Reserve My Spot →
Brands I've Built Strategy, Content & Execution For
Digicel
CONCACAF
JFF
Flow
TVJ
JPS
HoneyBun
Wisynco
Facey
GKVR
ISSA
BGLC
1SpotMedia
Bresheh
Jamaica Netball
IPP Group

Tell Me Where You Are.
I'll Show You the Way.

Four honest questions. I'll point you to exactly the right place to start.

Question 1 of 4
What describes you best right now?
Question 2 of 4
What's your biggest frustration right now?
Question 3 of 4
How do you want to grow?
Question 4 of 4
What's your investment mindset?
Your Match
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Book a Session
Directly With Me.

Sometimes you don't need another tool — you need an hour with someone who's actually been in the room. Book a private 1-on-1 consultation and we'll dig into your brand, your pricing, your positioning, or whatever's keeping you stuck. Pick a time that works for you below.

Open the booking calendar →

I'm Here.
Let's Make This Happen.

Whether you're grabbing a tool, joining the waitlist, or ready to work together — the first step is a conversation.

✉ everythingcreativeltd@gmail.com 📱 876-456-0034 🇯🇲 Kingston, Jamaica 🌐 In strategic partnership with IPP Group

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